Inorganic discovery is when you pay to get your ads on platforms like Google and Facebook. NowFloats WildFire is essentially a way to drive inorganic web traffic to a website using different channels like Google adwords, Facebook ads, video marketing, search engines and other publishers, by matching the keywords from the content of the website and pushing them out to popular online ad networks and thus generating ROI for the website. You can purchase WildFire as a premium add-on on the Boost Web portal to help your business quickly reach your target audience and get more customers to your store.
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